Hi all, so I thought I'd start a post about a popular question. However, plain text is a little boring right? So I added some sneak peaks of what I've bought for Berlin. I know its ages away, but a girl can dream whilst she writes her dissertations. Arrrrgh.
So a few days ago on Fazbook, a magazine asked
So a few days ago on Fazbook, a magazine asked
'What has made vintage so popular?'
I enjoyed reading some fabulous answers and also looking at ones that made me want to scream a little bit. Some answers talked about the 'glamour' of the eras of the past and the way people presented themselves. Valid point, I think. It makes me really happy to see gents in their (very) late lives walking around in suits and shiny brogues. On the other side of the coin others said that people now days have 'no pride or dignity' walking around in their everyday clothes. This one was a real head scratcher for me. What? Does a lady wearing stockings and lipstick have more dignity than another wearing jeans? Am I more dignified in my twenties dress than I am in my Ramones T-shirt? Some claimed that clothing today has no 'class'. I hate that phrasing, but hell if I could afford some Miu Miu it would as sure as hell be mine.
Other people commented on gender boundaries 'when ladies were ladies'. So I am more of a woman if I'm in a dress? I'm sorry what? I still clarify myself as a woman.
1930s unworn Teddy - eBay
Others commented on nostalgia and I think this is probably one of the aspects which has made vintage so popular. I think the most popular eras that seems to be harking back to is the forties to fifties. This is when we 'made do and mend'ed and this is when Britain was very proud of itself (for good reason)! We tend to remember the good parts of this era such as community spirit, Elvis and polite manners. Do I think that it was a better era to live in? NO! Rationing? Air raids? The constricting social roles of women with 72 hours (1950s average) of house work? My feet are firmly in 2012.
Others offered answers of money issues. But is the price of a forties dress always cheaper than the high street alternative? I'm not so sure. In my mind it's worth more but is it cheaper? Maybe five years ago.
Nostalgia is not a new thing much like most vintage wearers know. There were resurges of twenties fashions in the sixties and thirties fashions in the seventies and forties fashions in the eighties. I have a feeling that twenties will get a lot more fashionable after the release of The Great Gatsby. As far as I know, its never been this popular.
I guess I can only guess at it myself. Perhaps street style is really influencing fashion houses? Mix that with flattering lines which are often more forgiving than the 2012 silhouette add some novelty and the idea that 'classics' are not a fashion fad. I have mixed feelings about the popularity of vintage. Selfishly, I don't want the clothes I like to get unaffordable, I don't want the resources to run out but I also love sharing a passion with others. We often get emails saying 'You've inspired me to wear what I want' and thats an amazing feeling!
My beloved Berlin reading.
I'd love to hear your opinions.
Aimee xx









